![]() It can even help you make better choices to deter thieves.Īn open store layout makes it easier to spot suspicious individuals in your store. It can be as easy as utilising light boxes or large format print to set the scene of your business and high-margin products.Ī shop floor plan can highlight potential flaws in your existing layout, whether that’s aisles being too narrow or an underutilised checkout area. Make the most of the entire wall, drawing customers in with colour psychology and dynamic lighting. It acts as a high-impact showcase, so be sure to give it some attention in your shop floor plan. The first wall customers see is often referred to as a “power wall”. This means they are more likely to feel at ease whilst shopping, leading to more sales and a better customer experience. The right shop floor plan will allow you to allocate enough space for a threshold, giving your shoppers a more relaxed entrance and a good first impression of your store. Include only a few popular items in the threshold – just enough to entice them in and not overwhelm them. Shoppers decide whether they like your store within the first 15 seconds of entering and a threshold area is the very first space that prospective customers are greeted by. ![]() Here are some other important factors for having a shop floor plan: ![]() ![]() But it’s not just about displaying all you have to offer. Stores with amazing window displays can be eye catching but an effective shop floor layout will get customers to step over the threshold. What’s the Importance of a Shop Floor Plan? ![]()
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